I love flipping back through old newspapers and looking at the advertisements. Holiday ads often feel both familiar and somewhat foreign at the same time.
Note the text at left in the image above entitled “Easter Waists.” “Your Easter outfit would hardly be complete without a new Waist.” Nowadays you might see an ad for an athletic club or some new fitness equipment. But back in 1909, all you needed was a new corset.
I’d take a few sessions of Yoga with Goats over having to wear a corset any day.
I love the crossover between spring fashion news and the Easter holiday in this front page Loveland Reporter image. Victorian dresses had clearly fallen out of vogue and *gasp* short skirts were all the rage.
Spring was also the season for the circus to come through town. Note that this particular circus would be arriving by rail, an exciting prospect for a community that had only just received its first rail line two years before.
All of the images above can be read a bit more easily if you click on them first. They’re certainly worth a quick perusal.